Fashion

London Fashion Week September 11: SS’12 Fall

Somerset House, London. Taken by Adrian Pingst...

LONDON FASHION WEEK DATES FOR SEPTEMBER 2011:
Spring/summer 2012 collections:
Womenswear: September 16th – 20th
Menswear: September 21st
Somerset House, Strand, London WC2R 1LA

London Fashion Week (LFW) is one of the highest profile fashion events in the world and one of the ‘big four’ international catwalk influencers. The event is organised by the British Fashion Council (BFC) and funded by a number of sponsors (including Canon Europe current headline sponsor for seven consecutive seasons). LFW puts London and British Fashion firmly on the global stage, generating orders in the region of £100m; the event itself contributes £20 million to the London economy in terms of direct spend and attracts visitors from over 25 countries including US, France, Italy, Russia, Middle East, China and UAE.
There are 50 or so catwalk shows on the official schedule as well as further 45+ show off schedule. The exhibition that runs alongside the catwalk shows showcases over 100 ready to wear and accessories designers each season. LFW visitors have access to many more designers through presentations, multi-brand and individual showrooms. In February 2010 the British Fashion Council launched the first Digital Schedule as a part of London Fashion Week. The Digital Schedule is the first official Fashion Week schedule of its kind, bringing together live streamed fashion shows and a selection of designer fashion films. In addition to the official and off schedule events LFW has become a focus for a broader base of fashion linked activities with international designers, media and other high profile brands choosing to host their own events during the weeks. The BFC co-ordinate an events schedule to help visitors experience London ‘the city’ as well as the showcase of British fashion design talents at LFW.

For more info: www.londonfashionweek.co.uk

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